Articles on Pricing Strategy
BILLING FOR VALUE rather than time
Pricing should be strategic and reflect the value of your team’s unique expertise.
When you price your services higher, you communicate confidence in the value you create. It tells your clients that you know you can make a big difference for their company. And who doesn’t want that?
It’s that same confidence that leads us to recommend value pricing for the majority of the work our clients do. Value-based pricing allows you to increase your margins while delivering greater value to your clients. Win-win.
Still unsure about value-based pricing? You’re in the right place. Read on.