Anchor Advisors

Anchor Advisors offers small business consulting in the Chicago area. Our advisors help businesses to grow with confidence and make better decisions.

CALL US! (773)-282-7677

  • About
    • Case Studies
    • Speaking
    • Jobs
  • Services
  • Articles

A story from someone who DOUBLED her price! (Reading time 1min 30 sec)

By Brad Farris Leave a Comment

We’ve been talking about raising prices for a few weeks as one of the easiest ways to make more money right now. Today let’s study a real-life customer story of someone who finally started raising her prices.;

“I know you’ve been telling me that my prices are way too low, but I still have a mental hurdle charging more. 

“Recently I was looking at a proposal for one of my favorite clients that I’ve had for a long time and I knew my price for this work was too low. I have worked with them for eight years and have never increased my rates. So I called the client and brought it up to him. The client was extremely open with me about prices and told me that I was one of their best facilitators and one of the lowest paid and volunteered to double my price!

“Even though I am still not completely comfortable with raising my prices across the board, I find myself viewing potential clients differently. I feel more confident in my willingness to walk away from potential clients who don’t appreciate our value. It is a new sense of power I have over my business.“

What did you notice in this story? Her client DOUBLED her price just because he was asked. I wonder if he was *waiting* for my client to ask?

The result was a big deal for my client but was almost a non-event for her client.

Are you making this “raise your prices” thing too big a deal? Is the barrier more in your mind than your client’s mind? (Like it was for her?)

What’s holding you back from quoting a higher price to your next proposal or prospect? 

(No, really, hit reply and tell me. I read every email I get from you and will reply too!)

Filed Under: Email Archive

About Brad Farris

As Principal Advisor, Brad Farris guides business owners through the pitfalls and joys of growing their business. Brad is passionate about helping business owners find better ways to do things, make more money and enjoy life more. Brad is a speaker and author. Connect with Brad on Twitter and LinkedIn.

Consistent help to grow your business

Search

Take our business growth assessment

For More Information:

  • Privacy Policy and Legal Disclaimer
  • Contact Us
  • Join the conversation!

Search

Connect with Us

  • LinkedIn
  • Twitter
  • YouTube

Copyright © 2022 · Anchor Advisors, Ltd. · Call 773-282-7677 · 7061 W. North Ave #352, Oak Park, IL 60302