As the business owner, the job of business development for your creative agency has been yours—from the beginning. But the thing is, you don’t like it. Maybe you don’t feel good at it, or successful as a salesperson, or maybe it just feels icky. But none of that matters now, because there’s a solution. You’re…
“Oooh, I LOVE that,” one of my clients said to me, “She worked half the night to finish that project. She’s a superhero! How do I find more people like her?” The only thing small business owners love more than telling stories about how hard they are working, is to tell stories about how hard…
It could be said that business leaders have one job, and that’s to make decisions. The decisions we make affect people’s livelihoods, their careers – not just our employees – but our customers, our vendors, our community. I wonder how often any of us sit down and think about how we make business decisions –…
The turning of the year is, for many of us, a time of reflection. What happened in 2017? What was good? What was not so good? And what do we WANT to happen in 2018? It also just so happens to be the time when most business owners are planning and budgeting. It makes sense…
“I’ve tried that, it didn’t work…” My client, the owner of a B2B creative services firm, had a strong business built by leveraging his network, but he wanted to see more growth. This business owner is aggressive and isn’t afraid to take a risk and try something, but the sales tactics or processes he’s tried…
When I was a young executive in a corporate job I met a woman named Marylin Dyer Blair. Marylin had a PhD in Industrial Psychology that she had earned in the 70’s. She was barely five-feet tall, with short gray hair—the kind of person that it’s easy to underestimate. But to do so would be…
We live in a world obsessed by action and success. And in a world hooked on action, the only way to be different is to stop. ~ @thelazyguru Hi, my name’s Brad.And I’m a workaholic. For a significant portion of my career I lived my life with my foot on the gas—and the pedal pushed to…
Nothing ruins a business owner’s day more than having one of their key employees quit. Even if they are quitting for a good reason, it feels like a failure. Putting a team together is hard work, and this is a tear in the fabric of that team. As soon as we get over the loss…
To start, here’s a little price increase notice sample. I then follow it up with 6 ways to how to tell clients you’re raising your prices below: Dear John (your client’s name is John, right?); How are you doing? We used to be so close. Lately there’s been some distance between us; I just want…
I just completed a week where I spent 8 hours sitting through commencement ceremonies. That’s not a typo. Two of my daughters graduated, and between both ceremonies I listened to a total of 4200 graduate names read. In other news, I’m sunburned. I also heard —— several times —— the clarion call to graduates, the…