Anchor Advisors

Anchor Advisors offers small business consulting in the Chicago area. Our advisors help businesses to grow with confidence and make better decisions.

CALL US! (773)-282-7677

  • About
    • Case Studies
    • Speaking
    • Jobs
  • Services
  • Articles

How to bring in more business (even during a pandemic)

By Brad Farris

We just finished up our Social Selling Cohort that has spent the last 12 weeks working on increasing our lead generation through LinkedIn outreach. (Hit reply if you want to know more about it.)

As I listened to people talk about the value they received, one thing came up again and again.

Consistent activity creates consistent results.

During the work of the cohort, I introduced a scoring methodology to maintain consistent sales activity day after day. Each participant tracked their sales activities daily, and we reviewed our activities each time we got together.

Tracking activities daily meant more sales activity!

They knew I would ask them about it; they knew that activity today meant new leads tomorrow or in a week or a month (depending on their sales cycle), so hitting that number meant something to them. Hitting that number became a priority for each of them.

Not just any activity got “scored” on our scoreboard. We tracked conversations with ideal customers, discovery calls, proposal presentations, and of course, booking new work!

As one of my mentors used to say to me, “No one is going to crawl through your computer screen and hire you!” You have to take action every day to produce new clients.

Would you like to track your business development activity?

Got any other questions? Hit reply, and I’ll get right back to you.

Filed Under: Email Archive

About Brad Farris

As Principal Advisor, Brad Farris guides business owners through the pitfalls and joys of growing their business. Brad is passionate about helping business owners find better ways to do things, make more money and enjoy life more. Brad is a speaker and author. Connect with Brad on Twitter and LinkedIn.

Consistent help to grow your business

Search

Take our business growth assessment

For More Information:

  • Privacy Policy and Legal Disclaimer
  • Contact Us
  • Join the conversation!

Search

Connect with Us

  • LinkedIn
  • Twitter
  • YouTube

Copyright © 2022 · Anchor Advisors, Ltd. · Call 773-282-7677 · 7061 W. North Ave #352, Oak Park, IL 60302