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Start Close In

Start close in,don’t take the second stepor the third,start with the firstthingclose in,the stepyou don’t want to take. ~ An excerpt from Start Close In by David Whyte Last week we talked about uncertainty. When things are changing and we can’t sense a clear direction, small experiments can give us information that can help us to…

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Fear of Focus

Silicon Valley venture-capital-funded start-up companies have created a whole world of business advice and jargon to go with it. Much of that advice is irrelevant to the small, privately funded service firm owners reading this! However, one VC concept I find fascinating is “Product Market Fit.” (Or PMF as the tech bros call it.) Because…