Reality Check: What Is Social Media Doing For You?
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Reality Check: What Is Social Media Doing For You?

When social marketing was first introduced, we all jumped onboard just because it was thing to do. We were told it would do great things for our businesses – but we didn’t really know. It was giant experiment that brought about one of two results: Some businesses cashed in big time. Some businesses saw no or little return….

Website: Show Me The Money
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Website: Show Me The Money

Ten years ago, our goal was to have an “Internet presence.” Why? Just because. So we put up our drab-looking, copy-heavy, hard-to-find websites with a goal of being nothing more than “present.” And we were good with that. But today, just being”present” doesn’t cut it. The Internet has evolved and so has what we expect – or should expect…

Time To Thrive, Not Just Survive
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Time To Thrive, Not Just Survive

If your business survived 2009, good job! As business advisors whose mission is to help businesses grow, we never thought there would be a day when we would congratulate business owners for just surviving. But 2009 was tough! We’ll give you that. Some of us had to make radical changes to our businesses in 2009,…