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Email Archive | positioning | pricing

What’s my work worth?

ByBrad Farris April 14, 2022January 17, 2023

I’m in an agency owner’s slack channel where it’s common to ask questions about how to improve and grow businesses. I enjoy popping in every few days and joining in the conversation! Last week, one question stopped me in my tracks. This agency owner asked: “If anyone is willing to share, I’d like to know…

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Competition-Based Pricing – Is It Right for Your Business?
Articles | pricing | Process

Competition-Based Pricing – Is It Right for Your Business?

ByBrad Farris March 23, 2021October 26, 2022

What is competition-based pricing, and should you use it? Learn the pros and cons of a competition-based pricing strategy.

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