You’ve been cultivating this lead for a while, truthfully, for years. They finally have a project that would be perfect for you, and as luck would have it, you reached out just as they were thinking about how to get it done. You’re in the door – and there’s an actual project on the table….
It’s hard for a creative agency to serve more than 10 – 20 clients at a time. It splits your brain in too many ways. For most creative agencies, growth is getting bigger clients, not more clients. Successful new business efforts might mean closing 5 – 10 new clients every year. That would be a…
7 Simple Strategies to Motivate Exceptional Feedback Getting feedback from customers is arguably one of the most important aspects of being an owner of a creative agency. Feedback from clients can help you to understand your business’s strengths and weaknesses. It’s the best way to know what your clients prefer and dislike about a service…