A Quick Guide to Value Based Pricing
A quick guide to value based pricing that will teach you what value-based pricing is, if you should use it, and how. Learn the pros and cons of a value-based pricing strategy.
Why you do what you do
Leading your business is going to be hard. You spend half your vacation on the computer or phone and still return to a huge pile of work. People turn in lousy work; some even steal from you, others refuse to pay you. You earn client’s trust, and then they get disappointed by your team. You…
Never let a crisis go to waste!
So, we’ve been through some things the last year or so, right? I had a boss once who told us, “Never let a good crisis go to waste!” He knew that there are always opportunities in a crisis. We’ve been navigating a priceless crisis the last year or so! Do we have some room to…
Focus
Here’s a list of things that I’m moving off my plate focus on making progress on my biggest goals: I’m checking the news only once a day, for 30 minutes. I’m saying no to networking requests. I love meeting people, but I need the calendar space. I’m saying no to “coffee,” even with “business friends.”…
You want me to do WHAT?
As our economy starts to emerge from its pandemic slumber, I’ve been encouraging my clients to get more systematic and take more action to build their business development pipeline. I worked with a cohort to get started with outreach, and they saw success; that’s why I built the Online Lead Generation and Engagement course. But…
The importance of daily actions for business development
Now I know I’m not usually in your inbox on a Wednesday! But yesterday, I talked about the importance of daily action and I had to come back today, so you knew that I was practicing what I preach! You see, it’s a huge mistake to make business development this “thing” that you do. Like…
Is your business development plan more smoke than fire?
On Saturday, I told you the story about going to 27 new business meetings in a row without closing a single client. That was a painful process, it was a lot of rejection, and the reason those appointments didn’t close was primarily that I wasn’t executing well. It sucked. But during that same time, other…
“Keep going…”
“You can have anything you want if you are willing to ask 1,000 people for it.” ~ Byron Katie When I first started my business, I worked with a sales trainer. He told me, “Get 30 appointments in your first 90 days, and you’ll have a thriving consulting business.” I didn’t know any better, so…
I’ve failed over and over again, and that is why I succeed.
I’ve failed over, and over, and over again in my life — and that is why I succeed. ~ Michael Jordan Anchor Advisors turns 20 next month. We started on April 30, 2001 When I look around at the folks who were getting started with their businesses about the time that I was, they all…
Was the last year your best professional year ever?
For about 20% of my clients, 2020 was their best year; for another 20%, 2020 was a disaster! For the rest, we worked harder than ever to manage mediocre results. When I look at my own business, I learned more and worked harder in the last year than I did in the previous year. But…