We’ve been talking all week about what we can do to get the love back, and today, I wanted to tell you a couple of stories about clients who have done just that! One needed a new focus, another a new role, and a third a new system. As you read these, notice which story…
Ambient risks have skyrocketed. Economic, social, and public health risks are massively higher than they were last year. This includes the risk of hiring a professional services firm. People hire these experts to reduce their risk of negative outcomes. For example: The money I spend hiring these experts reduces my risk of adverse outcomes and…
Normally around this time of the year, it’s good to pause and review our progress. Take a minute to stop and review what’s been going well so far this year, what’s not, and plan how we can end the year strong. But this year… 2020… Well, it hasn’t gone according to plan, right? I don’t…
Just like children, businesses grow through predictable phases. We start life as baby startups, then progress to raging growth companies, before settling into a more stable “adult” phase. But as we cross each of those growth stages things change — and if we don’t change with them our growth can get stuck. Here’s my version…
Following up on my post about how focusing is essential to growth I got a question from a fellow business owner, Paul asks; Hi Brad, I love this Venn Diagram; in fact, I have a copy hanging on my office wall! The dilemma occurs when the intersection of something we do well and don’t love…
Finding your core service that is valuable to your ideal client and focusing on that means that you are going to do a lot of similar assignments. For creative people, this sounds like a kind of death. “You want me to do this thing over, and over, and over, and…ARUAGHHHH!” Well, yes, and no… First,…
“I’ve tried that, it didn’t work…” My client, the owner of a B2B creative services firm, had a strong business built by leveraging his network, but he wanted to see more growth. This business owner is aggressive and isn’t afraid to take a risk and try something, but the sales tactics or processes he’s tried…
As I write this, it’s the first day of summer in Chicago, and I’m thinking about taking some time off. But not the whole summer! There’s still work to be done, even though some of my clients, partners and prospects may be away or moving at a slower pace right now. The summer months always give…