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The best way to improve your team’s performance

In human affairs, the distance between the leaders and the average is a constant. If leadership performance is high, the average will go up. The effective executive knows that it is easier to raise one leader’s performance than to raise the performance of a whole mass. ~ Peter Drucker in The Effective Executive Leaders I…

What is “Leadership”?

Founders of creative service firms and other agencies have built a platform that’s created leverage for them. They have a team. They’re leading an organization from a positional sense. However, the team doesn’t always do what they expect, and sometimes team members act in puzzling ways that contradict the direction they have set. To gain…

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Every company is creating two products at once.

We have two products, one we sell to our customers (HubSpot’s CRM) and one we sell to our employees (HubSpot’s culture).  Like your product, you need your culture to be unique relative to the competition (for talent) and you want your culture to be very valuable.  Like your product, when it is unique and valuable,…