With the momentum that is starting to build in the marketplace, a number of my clients are putting “upgrade the website” on their 2011 to-do list. It’s understandable; they want to invest in marketing and building their business, and their website is an ideal place to start. But creating a website in 2011 is a…
I’m so grateful for my clients. They invite me into their lives to help them find solutions to their challenges and achieve their goals. It’s an amazing gift to witness their breakthroughs and see them succeed. So, at the end of each year I want to somehow recognize the gift they give to me by…
Do you remember being spooked when you were a child? Monsters under the bed … a boogie man in the closet … a ghost in the hallway. Now you’re a grown adult – you even own a business – and things still spook you. But instead of being afraid of the boogie man, you might…
When you have a project you really need to get out by the end of the day, what do you do? Shut the office door, set the phone to DND, close your browser and focus on that one thing? Probably not, even though you know that switching from project to project reduces your productivity, not…
With all the news (positive and negative) spinning around us these days, some of us feel like we are in the eye of a hurricane. Some business owners are cautious, to the point of being scared. They are frozen, unable to move as their business gets weaker and weaker. Other business owners are thriving despite…
We all have vision. And sometimes, because of one reason or another, we are forced to change that vision. Take Marcia Brady, for example. She was looking forward to going on a date with Doug (big man on campus) but he broke their date when something suddenly came up (her ugly, bruised nose). But, as it turned out, Doug wasn’t…
Accountability. It sounds bad, doesn’t it? It reminds me of exams, report cards and getting called to the carpet. Terrible! But getting an award, promotion or testimonial are also forms of accountability. Those aren’t bad! Accountability is the measurement of your skills and outcomes against an objective standard with actionable next steps for improvement. The…
Growing your business means having to make tough decisions: Do you hire a new salesperson? Give the receptionist a raise? Invest in a new marketing campaign? Donate to the local non-profit that keeps calling you? We are always choosing between a range of “good” options, but we can’t do it all! How do we allocate…
Many of you have just watched the Super Bowl, one of the most popular sporting events in America and around the world. It pits top teams with extraordinary athletes against one another in an epic match-up of strength against strength. In Sunday night’s game, player after player said their whole season came down to that…
We spent a lot of time crafting the Anchor Advisors, Ltd. marketing message. It’s amazing how long it can take to come up with a few measly words! But they were important words. They communicate what we do at Anchor Advisors and when we were finished with the process, I was happy with the result….