How to Communicate Small Business Values & Vision
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Don’t Just Communicate – Overcommunicate!

We all know the importance of communication in business. But what if, despite our communication efforts, our staff members don’t retain the important information we need them to know? Things like: What is our company’s vision? What is our company’s mission? What are we focused on improving this year or this quarter? What is our standard elevator pitch that…

Tips on Using Customer Feedback for Small Businesses
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When to Listen to Your Customers (and when NOT to!)

We have all heard the saying, “Always listen to your customers.” But let’s be honest. Your customers do say some pretty … um, stupid things, don’t they? Of course, when our customers have good things to say, we are all ears.  It’s wonderful to get positive feedback. When our work is appreciated it’s fulfilling, rewarding and…

tips for penalizing employees
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Making Change ‘Stick’

People don’t like change. As a result, they resist it. When management implements new systems – whether they are for tracking time or sales activity, or for managing projects or other systems – the biggest challenge often is getting people to embrace the change and accept the new system. While most systems are designed to provide management with information and…

Tips for Training and Developing Small Business Employees
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Train, Develop Your Team, Before you go broke!

As a small-business owner, you probably are bombarded with hundreds of direct-mail pieces and e-mails that promote upcoming training seminars and conferences. You might glance at the titles and think, “So-and-so could use some training in that,” but the thought goes no further. But, training your employees is an important issue that deserves your time…

Don't Sell Yourself - Or Your Services - Short
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Don’t Sell Yourself – Or Your Services – Short

Many new professional-service or creative-service businesses price their services below market as a way to bring in business. There is some logic to this practice. Since you lack client references and a demonstrated track record, there is more risk for the initial few clients. But pretty soon, as business increases, so too does your overhead. You may want to hire…

hiring best practices
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Hire…Higher: Invest in Quality People

Hiring new staff members requires time, money and effort – but many small-business owners are low on all three. So, they fill their positions as quickly and inexpensively as they can. And, as a result, they have to fill the same positions over and over again. What a waste of time, money and effort! I know from experience that…

Business Owner is a Title, Not a Job Description
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Business Owner is a Title, Not a Job Description

While many business owners consider well-defined job descriptions crucial to their business, how many have actually taken the time to create a job description for themselves? Not many. But, a business owner needs a job description just as much as the rest of the team. In fact, a business owner may need a job description…

Advice for Working with Family Members
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The Family That Works Together… Needs to Stay Together

Many of the small businesses that we encounter are family-owned and operated. And on the surface, this seems like a good idea. After all, you love your family, so why wouldn’t you want to work with them? You know them well and trust them, so it seems like a lower risk venture than relying on strangers. While working with…