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What you told me about retainers, the good and the bad.

In my last message, I talked about the problem of retainers, they seem like a great way to smooth out revenue and make delivery more predictable. Still, in reality, they may turn into a bog of over-servicing and under profitability.  I asked you to tell me about your experiences, and you were very generous with…

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Are retainer clients your best clients, or your worst clients?

Maximizing monthly recurring revenue (MMR) is a goal for most business owners. Knowing that we are going to have that retainer payment coming in each month makes it so much easier to plan our cash flow, our staffing and makes it easier to sleep at night. When I talk to agency owners they want as…

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Which is worth more to your company; a great employee, or a perfect fit client?

Which is worth more to your company; a great employee, or a perfect fit client. I think for most of us, the answer is simple; I’ll take a new client (revenue) over a new employee (expense) any day! But before you answer, think about one of your top team members; how much do they improve…

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If you want raving fans, you might have to endure some haters.

When I talk to folks about the chat app Slack, I’m amazed at how folks either love it or hate it! Those who have embraced it tell me about how it reduces their internal email load to almost zero. They feel like everything is easier to find (Slack’s search is excellent) and better organized. They…

Did you get in?
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Did you get in?

I’m excited to see some new faces in our Business Owner’s Slack Group. It’s amazing to have a place to go where folks are generous about helping one another. For example, I was researching the Jobs to Be Done framework for helping to identify the attributes of your service that clients are excited about and there…