If you run a B2B business, this is “go time.” We’re in the playoffs. It’s showtime. Use whatever metaphor gets your juices flowing, but it’s a crucial time to set your business trajectory for 2021. Over the next 100 days, your clients are making plans for 2021. They are setting priorities, creating budgets, and laying…
In his famous book Good to Great, Jim Collins writes about interviewing Admiral James Stockdale, who was a POW in Vietnam. There’s one line from that interview that has remained seared in my brain ever since. Collins asked Stockdale about how he dealt with the cruelty, the deprivation, and the uncertainty of not knowing if…
Last week I wrote to you about the challenges I was having. I got several nice notes back from you, encouraging me. I appreciate that! My attitude lifted seeing your notes and reading your replies. This week I’ve been talking with more business owners who are facing similar challenges. With all the change and stress 2020…
“What got you here won’t get you there!” ~ Marshall Goldsmith Congratulations, you’ve grown your business and achieved a major milestone, one million in revenue. Well done! It’s a huge achievement. Less than 4% of business in America reach this goal. Now that you’ve celebrated, let’s talk about your next steps. Do you want to…
Yeah, I had a rough week with my emails. First, on Saturday, I send out an email about my new video helping owners of expert firms to make key strategic choices about how they build their business. BUT, I didn’t include a link to the video! Thanks for those of you who reached out for…
In the wake of the death of Chad Boseman, my wife and I cued up Get on Up, the James Brown biopic that he stared in. James Brown has an unbelievable story. Born in abject poverty, abandoned by his parents, incarcerated at 17, he followed the only thing he loved. Music. But the thing that…
Why do grown-ups ask teens this question? How do they know what they want to be when they grow up? They don’t even know who they are! It felt so awkward and uncomfortable to make up an answer every time they asked. What happens if someone asks you that same question about your business? When…
Delegate or outsource everything except the stuff you’re awesome at. It allows you to focus on the tasks you’re amazing at. ~Cameron Herold We’ve all heard advice like this. Focus on your strengths. Stay in your “Zone of Genius.” If you’re not good at it, find someone else to do it. There’s one problem with…
Neo was happy in the matrix – as long as he didn’t know it existed. But once he took the red pill, he could see the world as it really is. Did that knowledge make him happy? No, it turned him into a revolutionary whose very life was in danger! When we lead our clients,…
An order taker is someone who delivers exactly what the customer requests. They get all the business the client wants to give them. Order takers are reliving the client of tasks that they need done. “Make me a video, add this page to my website, I need copy for this ad,” says the client! “Right…